Krakow hosted the 11th Polish Entrepreneurship Congress, Poland’s leading economic event, which every year attracts business leaders, representatives of science, administration, and experts from various industries. This year’s edition of the event focused, among other things, on the success of women in business and foreign investment.
How do you achieve business success?
– ‘I have come to you from the sunny coast, from the Costa del Sol,’ said Agnieszka Marciniak-Kostrzewa – founder of Agnes Inversiones – the largest, oldest and most recognisable Polish real estate agency on the Costa del Sol, which this year celebrates 18 years of presence on the Spanish market. During the panel “Success in Stilettos”, Agnieszka Marciniak-Kostrzewa described her beginnings in Spain, where she has lived for 30 years and has been developing her own company since 2006, which now employs 10 wonderful women.
Agnieszka Marciniak-Kostrzewa talked about the differences between Poland and sunny Spain and the values that guide her every day. As she emphasised, it is very important to have a family, its support, and to have people around you with whom one shares passions and draws energy from activities undertaken together. For the Agnes Inversiones team, these include social and charitable activities, led by the finale of the Great Orchestra of Christmas Charity on the Costa del Sol, which has been organised for many years.
Poles conquer the Costa del Sol
The next panel, featuring Agnieszka Marciniak-Kostrzewa, was devoted to foreign investment. The discussion took place literally a few days after the announcement of record results in the Spanish property market by Poles. This year alone, they have purchased more than 3,100 houses and flats on the Iberian Peninsula, placing them 4th in the ranking of foreign investors in Q3 2024. There is even a buying frenzy at the moment, so the role of the real estate office is also to realistically assess and advise on what, where and for how much is best to buy within one’s means.
An important decision is whether to buy a property on the secondary or primary market. ‘Second-hand’ houses and flats on the Costa del Sol age well and also offer larger interior spaces. Agnieszka Marciniak-Kostrzewa pointed out that the most important thing is to assess the budget with which one intends to invest in a house or flat in Spain. Its location is key, but the price is also affected by sun exposure, the size of the terrace or the sea view.
Properties located on the front line of the sea, i.e. the most attractive ‘off the market’ offers, can find buyers in… one day – even when priced at €5 million. Among the most frequently bought are flats of between 100 m2 and 300 m2, priced between €450,000 and €4.5 million, and detached houses of between 250 m2 and 600 m2, costing between €1.5 million and €5 million.
